AI agents · Product enrichment agent
Complete product records in your tone, without writing them one by one.
The enrichment agent detects records with thin copy or empty attributes and proposes content based on the product data, its images and your brand guidelines.
What it is
Product enrichment agentAn AI agent that generates and improves product record content — titles, short and long descriptions, bullet points and derivable attributes — from the product's existing data and the brand guidelines for each channel.
What it does
From gap to proposal, without anyone asking.
- Detects records with empty, short or duplicated descriptions
- Writes titles and descriptions to each channel's length
- Fills in attributes that can be inferred from the data (material, use, compatibility)
- Follows your glossary, tone and banned words

How it works, step by step
Governance
What the agent cannot do.
- Never invents technical data: if a fact is not in the record, it flags it as pending
- Never publishes without passing the channel's quality rules
- You can require human approval by family or by channel
- Every change is logged and can be rolled back

Frequently asked questions
Does it make up product features?
No. It works with the data in the record and its images; if a technical detail is missing, it flags it for someone to complete.
Can I set the tone per channel?
Yes. Guidelines (tone, length, keywords, banned terms) are set per channel and language.
AI agents
Data's agents, one per job. Each with its own permissions and change log.
- 01
Enrichment
Titles, descriptions and attributes that follow your brand guidelines.
- 02
Translation
Every language you sell in, with your glossary and no duplicate products.
- 03
Data quality
Gaps, inconsistencies and duplicates, prioritised by channel.
- 04
Categorisation
Your category tree and each channel's taxonomy.
- 05
Supplier onboarding
Supplier files turned into product records ready for review.
Try it with your own catalogue.
30 days with every feature of the plan you choose, AI agents included on Growth and Scale. No card, no lock-in.